Creative Cover Letters: The Right and Wrong Way

When applying for jobs, there are two schools of thought on writing cover letters: the first is to be as straight-forward and generic as possible and let your experience, resume, and (hopefully) interview speak for itself. The second is to use your creativity to “be different” and stand out from everyone who applies the first way.

Of course, it all comes down to the HR person who’s reviewing your resume as to whether or not they prefer by-the-books or something fresh, but to those who take the second route, consider recruiter and Ivy League Career Services Director Chandlee Bryan’s take on two different ways to show your creativity.

When comparing the two applicants’ cover letters, she notes:

Alec and “Max” have a great deal in common. They are both in marketing, and their cover letters demonstrate creativity, and a willingness to take risks. Each takes the “road less traveled” in terms of how they apply for positions.

But the comparison stops there: Max chooses the approach of a brash counter-culture comedian, whereas Alec goes for the memorable “pop refrain.” Three weeks, later and I still find myself humming, “So hire me, yeah, yeah…” It’s clear which approach wins me over.

Creativity can be a good thing, but always use moderation!

Read more of Chandlee Bryan’s analysis at Career Hub: Hire Me (Yeah, Yeah): A Twist on Cover Letters

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